…data mining, machine learning, pattern recognition, predictive modeling, forecasting & data visualization AdFin" EFTA01084656 Why hasn't AdFin been done before? Real Time Bidding (RTB) has changed the way digital media is purchased, automation & attribution are driving forces Relationships evolving to automation: Historically, personal relationships drove media buying decisions AdFin" EFTA01084657 Platform Features Bloomberg Ai Ad Fin Market Data News Analytics Communication Tools Open Platform 1 Machine Learning Confidential 2013-05-04 ImAdFin- EFTA01084658 AdFin Experienced Leadership Jeanne Houweling, CEO 18…